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2022 was a turning point for TimeIs. The company was scaling rapidly, expanding its team, operations, and geography. But fast growth required structure.
The question was clear: how to sustain momentum while preserving service quality, team unity, and customer trust? To move forward, TimeIs needed a clear growth strategy, a strong employer brand, and its own academy to train the next generation of logistics professionals.
We began with the essentials: understanding the true value TimeIs brings to both clients and its team. Through in-depth audience research, we identified how the brand was perceived, uncovered its strengths, and mapped out areas for improvement. Based on these insights, we built a comprehensive, dynamic strategy that connected three key directions:
brand development,
employer branding,
and the creation of an educational academy.
For the academy, we designed a pricing model balanced between market needs and the company’s business objectives, ensuring that education became a sustainable driver of growth for TimeIs.
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Between 2023 and 2024, the company doubled its workforce, increased turnover by x2.5, and opened its first international branch in Poland. TimeIs proved that a growth strategy built on people, values, and knowledge is the most reliable logistics for the future.
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